Autohaus Bayer GmbH – Your FORD partner in the Rhineland-Palatinate and beyond

Anyone thinking about buying a new car or having their car looked after by specialists doesn’t go past the Auto Bayer Group with its branches in Alzey, Nieder-Olm and Wiesbaden and its 120 employees. This company has represented the Ford brand for over 50 years.

This traditional family-owned company presents the car culture in its purest form. Did you know that the most frequently-sold car in the world is the Ford Focus, which is built in Saarlouis? Or that Europe’s most frequently-sold compact car, the Ford Fiesta, is made in Germany’s main Ford factory in Cologne? Now, for the first time, the Ford Mustang is coming to Ger­­many – celebrating its 50th anniversary this year.

The range of vehicles sold by the Auto Bayer Group covers all segments, from compacts to small commercials. The Auto Bayer Group has specialised particularly as a business partner for Ford commercial vehicles throughout Germany.

Regardless of whether new or used, the friendly, competent advice from our sales and service personnel thrills customers. This is proven by the many Ford awards won year after year by its best dealers in the region – the Auto Bayer Group.


  1. Address

    Standort Alzey
    Weinheimer Landstraße 33
    55232 Alzey
    Tel +49 6731 9621-0
    Fax +49 6731 9621-60

    Standort Nieder-Olm
    Am Hahnenbusch 16
    55268 Nieder-Olm
    Tel +49 6136 7546-0

    Standort Wiesbaden
    Äppelallee 94
    65203 Wiesbaden
    Tel +49 611 1 88 63-0

  2. Management

    Winfried Bayer

  3. Year of establishment


  4. Employees

  5. Business activity

    Sale of new and used cars
    Saloon cars and commercial vehicles
    Service, maintenance and repairs
    Sale of parts and accessories
    Modifications and additions